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Brand Identity Art Direction Digital Design Packaging Social Animation Web Campaign Graphic Design Brand Identity Art Direction Brand Identity Art Direction Digital Design Packaging Social Animation Web Campaign Graphic Design Brand Identity Art Direction Brand Identity Art Direction Digital Design Packaging Social Animation Web Campaign Graphic Design Brand Identity Art Direction Brand Identity Art Direction Digital Design Packaging Social Animation Web Campaign Graphic Design Brand Identity Art Direction

Mary & Jane is a women-founded wellness brand redefining microdosing through fast-acting, plant-powered melts. They create functional, hemp-derived products functional, hemp-derived products designed to help people feel better naturally.

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Mary & Jane

Their products have helped thousands of their customers reduce alcohol intake, elevate their mood, manage anxiety, and tackle daily tasks with ease.

Brand Typographic System

Wordmark typeface, Recline

Wordmark typeface, Recline

Body typeface, Brown Std

Body typeface, Brown Std
Body typeface, Brown Std

Brand Color Palette

The color palette draws inspiration from nostalgic summer vacations, capturing the sun-washed tones and playful character of classic beach and poolside culture.

Sunset Coral

HEX: #F07254 CMYK: 0, 0.53, 0.65, 0.06 RGB: 240, 114, 84

Lavender Haze

HEX: #B1ADE0 CMYK: 0.21, 0.23, 0, 0.12 RGB: 177, 173, 224

Peach Blush

HEX: #F6A89E CMYK: 0, 0.32, 0.36, 0.04 RGB: 246, 168, 158

Lemon Sorbet

HEX: #F3FFB6 CMYK: 0.05, 0, 0.29, 0 RGB: 243, 255, 182

Lemon Sorbet

HEX: #46523E CMYK: 0.15, 0, 0.24, 0.68 RGB: 70, 82,62

Dusty Lilac

HEX: #C7A5CC CMYK: 0.02, 0.19, 0, 0.20 RGB: 199, 165, 204

Logo Ancillary

Brand Assets

Packaging: Olive Oil, Sunscreen, Lipbalm

Website
UX / UI experience
Brand Logo System
Brand wordmark & Icon

Brand Assets

Packaging

Let’s grow together

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